Privacy Policy

Privacy Policy

Last Updated: February 01, 2026

Introduction: This Privacy Policy describes how Cost Less Van Rental, Inc. dba Advance Van Rental ("Advance Van Rental," "we," "us," or "our") collects, uses, discloses, and protects personal information of individuals (“you” or “customers”) who visit our website (www.advancevanrental.com) or use our van rental services (collectively, the "Services"). This Policy applies solely to our operations in the United States and to the personal information of U.S. customers and website users. We are committed to protecting your privacy and handling your personal information in compliance with applicable U.S. laws, including the California Consumer Privacy Act (CCPA) and its amendments by the California Privacy Rights Act (CPRA).

By using our Site or Services, you agree to the collection and use of your information as described in this Privacy Policy. If you do not agree with our practices, please do not use our Services. We may update this Privacy Policy from time to time (see Changes to This Policy below), and any changes will be effective when posted.

1. Information We Collect

We collect personal information in several ways: information you provide to us directly, information collected automatically through your use of our Site and vehicles, and information obtained from third-party services used in our operations. The types of personal information we collect include:

Contact and Identification Information: When you make a reservation or inquiry, we collect information such as your name, email address, phone number, and mailing address. If you rent a vehicle, we also collect your date of birth (to verify age eligibility) and your driver’s license information (license number, state of issuance, and expiration date). This information is used to identify you, communicate with you about your reservation, and ensure you meet our rental requirements.

Rental Transaction Information: In the course of a vehicle rental, we collect details related to the rental itself. This includes the vehicle type and identification (e.g., vehicle ID or license plate), the rental period (pickup and return dates/times), the location of pickup and return, and any additional products or services you select (such as insurance coverage or accessories). We also record any fees, charges, or fines associated with your rental (rental rate, taxes, young driver surcharge if applicable, toll charges, traffic or parking tickets, damage charges, cleaning fees, etc.). If you contact us for support or to report an issue, we will collect information about the communication and the issue at hand.

Payment Information: When you provide payment for a rental or other services, you will typically enter your payment card details (credit or debit card number, expiration date, CVV code, and billing ZIP code) through our online payment system or in person. We use Stripe to process all payments, so your payment information is transmitted directly to Stripe. We do not store your full credit card number or CVV on our servers. Stripe may retain your card information on file (tokenized) to facilitate transactions and any future refunds or charges (for example, adding late fees or toll charges after the rental). We maintain records of the payment transactions (amount, date, payment method used, and the last four digits of your card for identification) but not the full card details.

Background Check Information (Rideshare Program Applicants): If you apply to rent a vehicle for rideshare or delivery driving purposes (our rideshare rental program), we will collect additional personal information to process your application. This may include your Social Security Number, date of birth, and consent to a background check. We will also collect information about your driving history or any required documents (such as proof of rideshare affiliation or driving record). This information is gathered for the sole purpose of conducting a background and driving record check through our partner Checkr. The sensitive information (like SSN) that you provide for the background check is not stored on our servers beyond the immediate need to transmit it securely to Checkr. Checkr provides us with the results of the background screening (for example, whether you meet our criteria or if any disqualifying history was found). We typically receive a report or an "eligible/ineligible" status. We retain the outcome of the background check and basic identifying details for approved applicants (name, contact information, and the fact that you passed the check), but we do not retain the full background check report or sensitive identifiers on our systems after the check is completed.

Vehicle Telematics and Location Data: Our rental vehicles are equipped with telematics systems (such as Ford Telematics or similar technology) that automatically collect certain data during your rental. This data can include the vehicle’s real-time GPS location, odometer readings, fuel level, engine and maintenance status, and driving information (such as speed, acceleration, and braking events). Advance Van Rental receives access to this telematics data primarily for fleet management purposes: to track and maintain our vehicles, to respond to potential theft or loss, and to assist in emergencies or violations of the rental agreement. For example, if a vehicle is not returned on time, we might use location data to retrieve it. Or if a “check engine” light comes on, we might be alerted to advise you or arrange maintenance. We treat telematics data as personal data when it is linked to a specific customer or rental. We do not use telematics data to monitor where you go except as necessary for the above operational purposes. We do not share individual telematics or location data with unauthorized third parties. (Sharing may occur with law enforcement if required, e.g., to recover a stolen vehicle, as described later in this Policy.)

Website Usage Data and Cookies: When you visit our Site, we and/or our analytics service providers automatically collect technical information about your visit via cookies and similar technologies. This includes your IP address, browser type, device type (e.g., mobile or desktop), operating system, referring URL (the page you came from), pages or content viewed on our Site, and the dates/times of access. We also capture information about your interactions with the Site, such as clicking on links or filling out forms (e.g., starting a reservation form). We use first-party cookies (small data files stored on your browser) to support site functionality—like keeping you logged in during a booking session or remembering your preferences—and for analytics to understand how our Site is used. We do not use third-party advertising cookies that follow you across other sites, nor do we allow external ad networks to directly collect data on our Site for their own purposes. Any analytics are done either in-house or through tools configured to use data only for our purposes (for instance, we might use a Google Analytics cookie solely for our own traffic analysis, without sharing data with Google for their independent use).

Communications Data: If you communicate with us via email, phone, or text, we may keep records of that correspondence (including your contact details and the content of the communication). For example, if you email customer service or use a chat feature on our Site (if available), we will collect and retain those communications. Likewise, if you sign up to receive marketing communications (newsletters, promotions) via email or SMS, we will collect your preferences and the content of the messages we send you, and note whether you interact with them (such as opening an email). You can opt out of marketing messages at any time (see Your Rights and Choices below).

We limit our collection and use of personal information to what is relevant and necessary for the purposes described in this Privacy Policy. If we ask for personal information that is optional, we will tell you at the time of collection if it is optional and what may happen if you choose not to provide it. For instance, providing a phone number might be optional for a standard online reservation (but if you provide it, we can call or text you with updates; if not, we’ll rely on email).

2. How We Use Your Information

We use the personal information we collect for the following business and operational purposes:

Providing and Managing Rentals: The primary use of your information is to provide you with the services you have requested – namely, renting a vehicle. This includes using your information to make and confirm your reservation, prepare the rental agreement, verify your identity and age eligibility at pickup, and process payments for the rental and any related charges. We use driver’s license information to ensure you have a valid license and to record who is authorized to drive our vehicles. If you are in the rideshare rental program, we use the application and background check information to determine eligibility and to set up your account.

Communication: We use contact information (email, phone number, mailing address) to communicate with you about your reservations and rentals. For example, we will send reservation confirmations, payment receipts, pickup reminders, and return receipts. We may also contact you during a rental if necessary (e.g., important safety recall information, emergency notifications, or if we detect an issue with the vehicle). If you reach out with questions or support needs, we will use your information to respond to you. We also send notices related to your account or transactions, such as billing statements or policy updates.

Facilitating Payments and Collections: We use payment information to charge for our services via Stripe. If there are additional charges (like tolls, tickets, or damage fees that come in after your initial payment), we may use the payment information on file to process those charges, in accordance with your rental agreement. We also keep records of transactions for accounting, auditing, and billing purposes.

Fleet Management and Safety: Vehicle telematics data and location information are used to manage our fleet and ensure customer safety and compliance. For instance, we may track mileage and engine hours to schedule maintenance. We use location or other data to assist in recovering vehicles that are overdue, lost, or suspected stolen. In the event of an accident or breakdown, we may use location data to send assistance. We also may use incident data (like harsh braking or accident indicators) to respond to potential accidents or misuse of the vehicle in real time.

Legal and Regulatory Compliance: We use and retain personal information as needed to fulfill our legal obligations. For example, we maintain rental records to satisfy government reporting requirements and to handle insurance claims or litigation. If law enforcement or regulatory agencies lawfully request information (for instance, checking rental records related to an investigation), we will use your data to respond as required by law. We also ensure compliance with privacy laws (like responding to consumer rights requests under CCPA) by using your information to verify identity and fulfill requests.

Marketing and Service Improvement: We may use your email or phone number to send you promotional communications about Advance Van Rental’s services, such as special offers, discounts, or updates, if you have consented to or not opted out of such communications. (We will not bombard you with marketing, and you can unsubscribe at any time.) We also use information about your rentals and interactions with us to tailor our marketing – for example, if you frequently rent vans for group travel, we might send you promotions related to large passenger van rentals. Additionally, we may use feedback you provide and usage data from the website to improve our Services and Site. For instance, understanding which pages are most visited or where users drop off in the reservation process can help us optimize the user experience.

Advertising (Google Ads): We use Google Ads to reach potential customers online. We might use some of your information to create custom or lookalike audiences for our advertisements (for example, using a hashed version of your email to have Google find similar customers, though these processes are typically privacy-protective and we do not hand over raw personal data for general advertising). Also, if you visit our website, we may use Google’s advertising tools to show you ads for Advance Van Rental on other websites (this is often called retargeting). However, such advertising efforts are based on cookies or device identifiers, and we do not sell or share your personal information (like your name or actual contact info) with third-party advertisers for their own use. Any ad targeting is done via the platforms under their privacy rules, and you have choices (you can opt out of personalized ads through Google’s Ad Settings, etc.).

Internal Analytics and Reporting: We may analyze booking trends, usage patterns, and other aggregate data for internal purposes, such as financial reporting, determining how our business is performing, and making decisions about our services and pricing. When possible, we use aggregated or de-identified data for these purposes, which does not identify individual customers.

We will not use your personal information for purposes materially different from those above without notifying you (and obtaining your consent, if required by law).

3. How We Share and Disclose Information

We understand the importance of keeping your personal information private. We do not sell your personal data to third parties. We only share your information in certain circumstances, and always with safeguards for your privacy. The types of third parties with whom we share information (and why) are:

Service Providers (Processors): We share personal information with third-party companies that provide services to us, to help us run our business and perform the Services you request. These providers act on our behalf and are contractually required to protect your information and use it only for the purposes we specify. Key service providers include:

Stripe – Payment Processor: As mentioned, when you make a payment, the details go directly to Stripe. Stripe will use your payment information to process transactions and may store a tokenized version for future charges or refunds. We may also share with Stripe your billing name, address, email, and phone (for receipt delivery or verification). Stripe is obligated to secure your data and not use it for other purposes. (For more details, refer to Stripe’s own Privacy Policy.)

Checkr – Background Checks: For the rideshare program applicants, we share the necessary personal data with Checkr, Inc. to perform the background and driving record checks. This includes identification details like your name, address, date of birth, SSN, and driver’s license info, as well as any other information you provided on the application form that Checkr requires. Checkr uses this data to generate a background check report and shares the results with us. Checkr, as a consumer reporting agency, has its own legal obligations to protect your data and use it properly. We do not share your background check report with anyone else – it’s used internally only to decide on your application.

Vehicle Telematics Providers: The telematics and GPS tracking in our vehicles are facilitated by third parties (e.g., the vehicle manufacturer like Ford, or a telematics service provider platform). These providers collect the raw vehicle data and provide it to us through secure dashboards or APIs. Technically, they may have access to the data that passes through their systems. However, they are not permitted to use our telematics data for their own purposes unrelated to providing the service. We have agreements or terms in place that restrict how such data can be used. For example, Ford’s telematics service might aggregate data for their internal analysis, but not in a way that would identify our customers, and they would primarily use it only to support us (e.g., troubleshooting the service).

Communication and IT Service Providers: We use various service providers to operate our website and communicate with you. For instance, our website hosting company will process any data that is transmitted through the site. We might use an email service provider to send out large-scale emails (like a newsletter or reservation confirmations) and an SMS gateway service to send text messages. These providers would have access to your contact info and the content of the messages as needed to perform their functions. We ensure that such providers only use your data under our instructions and not for their own marketing.

Analytics and Marketing Partners: We may use analytics services (like Google Analytics) configured in privacy-friendly ways (e.g., not sharing data with Google for their own use, anonymizing IP addresses when possible). If these tools are considered third-party processors, they may receive certain usage data from your browser (as described in Website Usage Data above). Similarly, if we run ads on Google or social media, those platforms may get some hashed or identifier information to help target our campaigns. We treat these as service providers when they are acting on our behalf. We do not give them your personal information to keep or use beyond what’s necessary to perform our requested services (e.g., showing our ad to you).

Within Our Corporate Family: Cost Less Van Rental, Inc. is the company operating Advance Van Rental, and it is affiliated with Duo Fortes LLC (the owner of the vehicles). We may share information between our corporate entities as needed to operate the business. For example, rental contracts or customer records might be accessible to Duo Fortes LLC for accounting or legal purposes since it owns the assets. All such sharing is internal, and the use of the information is still subject to this Privacy Policy. Our employees and affiliates are only allowed to access personal data on a need-to-know basis.

Legal and Safety Disclosures: We may disclose personal information if required to do so by law or legal process, or if we have a good faith belief that such action is necessary to: (a) comply with the law or with legal proceedings served on us (for example, a subpoena, court order, or government demand); (b) protect and defend our rights or property, or the rights and property of our customers or others (including enforcing our agreements, policies, and Terms of Service, or collecting debts for example); (c) detect, prevent, or otherwise address fraud, security, or technical issues; or (d) respond to an emergency that we believe in good faith requires us to disclose information to prevent serious harm to any person. For instance, if you were involved in an accident and were unconscious, we might share your medical info (if we have any on file) with first responders if it could help. Or if law enforcement is looking for a missing person last seen in one of our vehicles, we might share location data under proper legal request.

Business Transfers: In the event that Advance Van Rental (Cost Less Van Rental, Inc.) is involved in a merger, acquisition, financing, reorganization, bankruptcy, receivership, sale of company assets, or transition of service to another provider, your information may be transferred as part of such a transaction. For example, if another company acquires us or our assets, personal data held by us may be one of the transferred assets. In any such transfer of information, we will ensure the successor entity is bound to obligations that are consistent with this Privacy Policy (at least with respect to information collected under this Policy). The new entity would be required to protect personal information as per applicable law and this Policy’s commitments.

With Your Consent: Apart from the situations outlined above, we will only share your personal information with third parties when you have given us your explicit consent to do so. For instance, if you ask us to share your rental details with another company or person (maybe you want us to coordinate with a tour operator or your employer for billing), we will do so at your direction. Or if there's some program where you choose to integrate our service with a third party (hypothetically, if you linked an Advance Van Rental account with a travel app), we would share info in that context only with your knowledge.

To summarize: we do not sell your personal information, and we do not share it for cross-context behavioral advertising (like selling it to data brokers or giving it to advertisers to target you on unrelated platforms). All sharing is restricted to service providers and necessary business or legal circumstances as described.

4. Cookies and Analytics

Cookies and How We Use Them: Cookies are small files stored on your web browser when you visit a website. We use cookies and similar technologies (like web beacons or pixels) to ensure our Site functions properly and to enhance your user experience. When you visit advancevanrental.com, the cookies in use can generally be categorized as follows:

Necessary Cookies: These are essential for the operation of our Site. For example, if our Site has a reservation system, a cookie might keep track of your session so you can navigate between steps without losing information. These cookies do not collect personal information for marketing, but they may store a unique session ID to tie your actions together within our site.

Preferences Cookies: If applicable, these cookies remember choices you make (such as your preferred location or vehicle type, or the fact that you are logged into a rideshare account) to provide a more personalized experience.

Analytics Cookies: We use these to collect information about how visitors use our Site, which pages are popular, what referral sources brought visitors to our Site, and so on. This helps us improve the website and our services. We either use our own analytics solution or third-party analytics tools configured in compliance with privacy standards. For instance, if we use Google Analytics, we would set it up to use first-party cookies and to not share data with Google beyond providing us with aggregated reports. The information collected may include IP address, but we may use IP anonymization where possible. We do not allow Google Analytics to use or share our analytics data for their own purposes.

Advertising/Marketing Cookies: We do not host third-party advertising networks on our Site that set their own cookies to profile you. However, we do use certain marketing-related cookies under our control (first-party) for things like conversion tracking. For example, if you came to our Site by clicking on a Google ad, a cookie might record that visit so we can measure the effectiveness of our ad campaign. This cookie might be a Google Ads cookie, but implemented in a way that it is only used for our site’s analytics (Google calls these first-party cookies if configured through our domain). Similarly, we might use Facebook pixel or similar technology strictly to measure our own advertising campaigns’ performance – again, not to let Facebook profile you for others’ advertising. We ensure any such use does not involve transferring your personal data (like name or email) to those platforms unless you’ve consented (for example, through a specific sign-up or integration).

Managing Cookies: When you first visit our Site, you may see a notification about cookies (depending on applicable law). By continuing to use the Site, you are implying consent to our use of cookies as described (where such consent is required). You can control and manage cookies through your browser settings. Most browsers allow you to view cookies on your system, clear them, or block certain types. However, note that if you disable cookies entirely, some features of our Site (like the booking process) might not function properly. Because we only use first-party cookies for our operational needs and not for invasive tracking, using our Site with cookies disabled should still allow basic browsing but might break interactive features.

For more detailed information on how to manage or delete cookies, you can visit external resources like www.allaboutcookies.org.

Do Not Track Signals: Some browsers offer a “Do Not Track” (DNT) feature that, when turned on, signals to websites that you do not want to be tracked. Currently, there is no uniform standard for how to interpret DNT signals, and thus many websites (including ours) do not respond differently to browsers with DNT turned on. Nonetheless, we want to reiterate that we limit our use of tracking to the purposes described and do not engage in cross-site tracking of users for third-party marketing.

Google Ads/Analytics Opt-Out: If we are using Google Analytics, you have the option to install the Google Analytics Opt-out Browser Add-on, which prevents Google Analytics from collecting information on your visits. For Google Ads, you can adjust your ad settings via your Google account to control personalized ads, and you can opt out of interest-based ads by Google by visiting Google’s Ads Settings. Additionally, industry groups like the Digital Advertising Alliance (DAA) and the Network Advertising Initiative (NAI) offer opt-out tools for participating companies. Since we currently do not share data in a way that constitutes “selling” or cross-site tracking, using these tools is more relevant if you use many sites with heavy ad networks. But we mention them for completeness in case our practices evolve or you want to apply broader privacy choices.

5. Data Retention and Security

Data Retention: We keep personal information only as long as necessary for the purposes for which it was collected, or as required by law, whichever is longer. Here are some general guidelines on retention:

Rental Records: We retain records of your rentals (including personal details, rental agreements, invoices, and communications about the rental) for a period of time that satisfies legal and business requirements. This often means a number of years. For example, we might keep basic rental contract information for several years to comply with statutes of limitations (the time period during which legal claims can be made) and regulatory obligations (like tax or insurance regulations). This helps us address any disputes that arise long after a rental (such as an accident claim).

Payment Information: We do not store full card numbers, but we keep transaction records (which include partial card info, amounts, dates) in our billing system for accounting and auditing. Those records are kept according to financial record retention requirements (often 7 years or more, depending on jurisdiction).

Background Check Data: For rideshare program applicants, if you are not approved, we may retain your application info and the result for a certain period (e.g., one or two years) in case you dispute the result or to prevent re-submission under false pretenses. We will not retain the SSN or detailed report beyond what’s needed for that period (typically we’d retain only a note that says you were disqualified due to certain criteria, without the sensitive data). If you are approved and become a customer, we retain your basic account info as long as you remain in the program, and for some time after (similar to other rental records).

Telematics Data: Vehicle telematics data associated with rentals is kept for as long as needed for operational purposes. For instance, location logs might be kept until a vehicle is returned safely, plus a short buffer period, then either deleted or aggregated. Certain events (like an accident or major violation) may be extracted and attached to the rental record and kept as part of that record.

Marketing Data: If you are on our marketing email list, we will keep your contact info on that list until you unsubscribe or it’s clear you are inactive (e.g., emails bounce or you never engage). If you opt out, we may keep your contact info on a suppression list to ensure we honor your opt-out going forward.

Website Logs: Our web server logs and analytics data are generally rotated or deleted periodically (typically within 1-2 years). Some aggregated analytics reports might be kept longer but they don’t personally identify users.

When we no longer need personal information, we will securely delete or anonymize it. For example, paper records are shredded, and digital records are deleted or scrubbed from databases. We may retain anonymized or aggregated data (which no longer identifies you) for statistical analysis or business planning without further notice, as that no longer constitutes personal information.

Security Measures: We employ a variety of security measures to protect your personal information from unauthorized access, use, or disclosure. These measures include:

Encryption: Our website is secured with HTTPS, meaning data you enter (such as personal details or payment info) is encrypted in transit between your browser and our servers. Sensitive data (like passwords for accounts, if any, or SSN during transmission to Checkr) is also encrypted in transit and sometimes additionally at rest.

Access Controls: Internally, we restrict access to personal information to employees and contractors who need the information to perform their job duties (for example, the rental counter staff needs to see your reservation details, but not necessarily your full payment info; our finance team sees transaction records but not your background check details). All such personnel are trained on the importance of confidentiality and are bound by company policies (and often NDAs) to protect personal data.

Network and System Security: We maintain technical safeguards like firewalls, intrusion detection systems, and anti-malware solutions to guard our IT infrastructure. We keep our software and systems up to date to protect against vulnerabilities. Our payment processing is handled by Stripe, which is PCI DSS compliant, ensuring card data security.

Monitoring and Testing: We periodically review our security policies and practices. We may conduct security assessments or audits (internally or via third parties) to test the strength of our safeguards.

Data Backups: We secure our data backups as well. Personal information in backups is protected just as the live systems are. In case of any data restoration, the same security measures apply.

Incident Response: We have an incident response plan in case of a security breach. If any personal data is compromised, we will take steps to contain the breach, mitigate harm, and notify affected parties and authorities as required by law.

Despite our efforts, no security measure is 100% foolproof. Cyber risks evolve rapidly, and there is always some risk that an unauthorized third party could find a way to bypass our security. Therefore, we cannot guarantee absolute security of your information. You also play a role in security: for example, if you have a rideshare account, keep your password confidential and do not share it. If you suspect any unauthorized access to your account or data, please contact us immediately.

In the unlikely event of a data breach that poses a significant risk to your rights (such as a breach involving your personal information), we will notify you and any relevant regulatory bodies as required by applicable laws.

6. Your Rights and Choices

You have certain rights and choices regarding your personal information. We strive to honor these rights for all our customers, and we explicitly comply with rights granted by laws like the CCPA/CPRA for California residents. Below is a summary of those rights and how you can exercise them:

Right to Know (Access): You have the right to request that we disclose what personal information we have collected about you. This is sometimes called a "data subject access request." You can request that we provide you with some or all of the following: the categories of personal information we’ve collected; specific pieces of personal information we have about you; the categories of sources from which we collected the information; the business or commercial purposes for collecting it; and the categories of third parties with whom we have shared or disclosed it. For California residents, this right covers at least the 12-month period preceding the request, and you can request such information twice in a 12-month span.

Right to Delete: You have the right to request deletion of personal information we have collected from you and retained, subject to certain exceptions. Upon receiving and verifying a valid deletion request, we will delete (and direct our service providers to delete) your personal information from our records that is not subject to an exception. Note that we may decline or postpone deletion in certain cases – for example, if the information is necessary to complete your transaction (we can’t delete data needed to provide your current rental), to detect security incidents or fraud, to comply with legal obligations (such as maintaining records of transactions for financial reporting, or information needed in the event of a legal claim), or other reasons allowed by law. If we deny a deletion request, we will inform you of the reason.

Right to Correct: If you believe that any personal information we maintain about you is inaccurate or incomplete, you have the right to request that we correct it. Once we verify your identity and validate the request, we will correct the information as you direct (taking into account the nature of the information and the purposes of processing).

Right to Opt-Out of Sale/Sharing: We do not sell personal information as defined under the CCPA (meaning we do not exchange your data with third parties for monetary or other valuable consideration). We also do not share personal information for cross-context behavioral advertising (as defined under CPRA). Therefore, by default, there is no data sale or sharing from which to opt out. If in the future our practices change in a way that constitutes “selling” or “sharing” data under those laws, we will update this Policy and provide a clear opt-out mechanism (such as a "Do Not Sell or Share My Personal Information" link on our website). California residents also can enable Global Privacy Control (GPC) signals on supported browsers; since we currently do not sell/share data, we treat any GPC signal as a formal request to opt-out, which, again, is moot under our current practices but would be honored in spirit.

Right to Limit Use of Sensitive Personal Information: Under CPRA, California residents have the right to limit how a business uses "sensitive personal information" if it’s used for purposes beyond what is necessary to provide goods or services. Sensitive info includes things like social security numbers, driver’s license numbers, precise geolocation, etc. In our case, we collect some sensitive info (driver’s license number, and precise geolocation of vehicles). However, we only use this sensitive information for essential business purposes: e.g., your license number is used to verify your identity and eligibility, and vehicle geolocation is used for safety and fleet management. We do not use sensitive data to infer characteristics about you or for non-essential purposes. Therefore, the right to limit is not specifically applicable, as we do not engage in uses that California law considers "unnecessary" with respect to sensitive data. Rest assured, your sensitive data is already limited to those necessary uses. If you still wish to inquire about or exercise a right to limit, you can contact us and we will certainly address any concerns.

Right to Non-Discrimination: We will not discriminate against you for exercising any of your privacy rights. This means we won’t deny you our services, charge you different prices, or provide a different level of service just because you exercised your rights under the CCPA or other privacy laws. However, please note that if the exercise of your rights makes it impossible for us to provide the service (for example, if you request deletion of all your data while you still have an ongoing rental, we may have to cancel the rental), that’s a logical consequence of the choice, not discrimination. If applicable, we will inform you if your request might affect your use of the Service, so you can decide.

How to Exercise Your Rights: To exercise the rights described above, you or your authorized representative may contact us as outlined in the Contact Us section of this Policy. For privacy-specific requests, it’s best to email privacy@advancevanrental.com with the nature of your request (e.g., "California Data Access Request" or "Deletion Request"). You can also send a written request to our mailing address (Attn: Privacy Team).

When you make a request, we will need to verify your identity to ensure we’re protecting your information from unauthorized access. The verification process will depend on the sensitivity of the info and the type of request:

For an access or deletion request, we may ask you to provide at least two or three pieces of information that we have on file (for example, your full name, previous rental date, and the email or phone number associated with your account or reservation) so we can match those with our records.

If you have an account with us (in the rideshare program), we may ask you to make the request through the logged-in account or verify via that channel.

Authorized agents: If you send someone else (like an attorney) to make a request on your behalf, we will require proof that you gave them permission (such as a signed authorization letter). We may also contact you directly to confirm that the agent’s request is legitimate.

We aim to respond to consumer rights requests within 45 days as required by the CCPA. If we need more time (up to an additional 45 days, for a total of 90 days), we will let you know the reason for the delay. The information we provide will generally cover the 12-month period preceding your request, or, if you request it, from January 1, 2020 onward (as allowed under CCPA for certain requests).

For requests that we cannot comply with, either in full or in part, we will explain the reason. Common reasons might be: we could not verify your identity to a sufficient degree of certainty; the request falls under an exemption (e.g., asking to delete data we must keep for legal reasons); or the request is excessive or unfounded (like repetitive requests).

Opt-Out of Marketing: As mentioned, you can always opt out of marketing emails or texts. To opt out of emails, click the "Unsubscribe" link in any promotional email, or send us a message requesting removal. To opt out of SMS, you can reply “STOP” to any marketing text we send, or contact us requesting removal of your number from SMS campaigns. Please note, even if you opt out of marketing, we will still send you transactional and service-related communications (such as reservation confirmations, payment receipts, or important notices about your rental or account).

Cookies & Tracking Choices: We described earlier how you can manage cookies through your browser settings. If we ever implement a cookie consent tool on our Site, you can use that to adjust preferences as well. As of now, since we only use essential/analytics cookies, the main way to opt out is via browser settings or using privacy-focused browser extensions.

7. Children's Privacy

Our Services are not directed to children under the age of 18, and we do not knowingly collect personal information from minors. You must be at least 21 years old to rent a vehicle from Advance Van Rental, and at least 18 to even potentially use our website for any transactions (even though you couldn’t complete a rental). We do not market our services to minors, and our website is about vehicle rentals which require a valid driver’s license and credit card—things minors generally do not have.

In the event that we discover we have collected personal information from someone under 13 (for instance, if a parent or guardian believes their under-13 child submitted a form on our site), we will promptly delete that information. If you are a parent or guardian and you believe we might have any information from or about a minor, please contact us so that we can take appropriate action.

8. Third-Party Links and Services

Our website or communications may contain links to third-party websites or services that we do not own or control. For example, we might link to partner organizations, refer you to a insurance provider’s site for optional coverage, or have social media buttons that take you to our profiles on platforms like Facebook or Instagram. Additionally, as described, parts of our service involve third-party platforms (e.g., if you go through the Stripe payment form or the Checkr authorization form, those might technically be hosted by Stripe or Checkr).

This Privacy Policy applies only to Advance Van Rental’s collection and use of personal information. Once you leave our website or are redirected to a third-party service, their privacy policy and terms will apply. We encourage you to read the privacy statements of any third-party site you visit, especially if you navigate there via our Site. We are not responsible for the privacy practices of other companies. However, if you have a concern about a third-party link or integration on our Site (for example, if you feel one of our partner’s forms is asking for unnecessary information), feel free to reach out and we will see if there’s anything we can do or clarify.

9. Changes to This Privacy Policy

We may update this Privacy Policy from time to time to reflect changes in our practices, technologies, legal requirements, or other factors. When we make changes, we will revise the "Last Updated" date at the top of this Policy. If changes are significant, we will provide a more prominent notice (such as a banner on our website or an email notification, if appropriate).

Any changes will become effective when posted, unless otherwise indicated. Your continued use of our Services after a Privacy Policy update signifies your acceptance of the revised terms (to the extent permitted by law). However, if we were to make a material change in how we use your personal information, we would either seek your consent or provide an opportunity to opt out of the new use, as required by law.

We encourage you to review this Policy periodically to stay informed about how we are protecting your information. If you do not agree with any updates to the Policy, you should stop using our Services and can request that we delete your personal information as per your rights described above.

10. Contact Us

If you have any questions, concerns, or requests regarding this Privacy Policy or how Advance Van Rental handles your personal information, please contact us:

Cost Less Van Rental, Inc. dba Advance Van Rental Email: privacy@advancevanrental.com Mailing Address: Las Vegas, Nevada, USA

When contacting us with a privacy question or request, please include your name and contact information, and a detailed description of your inquiry. We will respond as promptly as we can.

Thank you for reading our Privacy Policy. Your trust is important to us, and we are committed to safeguarding your personal information and providing clear information about our practices. Safe travels!